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Poll Results: Do You Find Frugality Attractive?

empty pockets poorThis month ACCC asked if people found frugality attractive in a person. The results came in from the poll, and here’s what we found out.

Is Frugality An Attractive Quality?

Money problems are one of the leading causes of difficulties in relationships, which is why it is so important to understand the spending habits of a significant other early on. Almost 80 percent of those surveyed said they prefer that their partner share similar fiscal views, which indicates just how important money and finances are to a relationship.

Poll Results About Frugality

Of the nearly 200 consumers surveyed in the recent ACCC poll, less than one percent of men and 14 percent of women said they find big spending an attractive feature.

Both men and women prefer ‘big savers’ over ‘big spenders.’ Half of all survey respondents preferred ‘big savers,’ while only 12 percent identified themselves as being more attracted to ‘big spenders.’ Nearly eight in ten respondents preferred that their significant other hold the same fiscal views as them.

Spending habits seem to be more important to women. About 49 percent of male respondents indicated that spending habits are not important compared to only 34 percent of females. When asked to define frugality, more than 84 percent of respondents associated the trait with sensibility, while only 16 percent labeled the term as cheap.

Age also played a role in determining fiscal attractiveness. Approximately half of those females who identified spending as fiscally attractive were aged 25 to 34, while nearly 60 percent of women who are most attracted to big savers were aged 45 or above.

Most Americans today are seeking a middle ground when it comes to fiscal attractiveness. With many consumers still recovering from a struggling economy, frugality is no longer considered a turn off, but often is an attractive characteristic.

So the next time you are in the dating world, will you ask your date about frugality and spending?

ABOUT AUTHOR / Andi

Andi is a Marketing Assistant at ACCC. He is passionate about supporting financial literacy efforts and helping to educate people on the Talking Cents blog!

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